Loonie AK applies the Active Learning method through business games and real or fictional simulation models, providing users with real-world experiences that respond to contemporary business challenges in a pragmatic, structured and effective way. By participating in the challenges that this methodology proposes, participants are exposed to hypothetical situations, being tested not only their knowledge, but also their decisions and behaviors in the face of an imminent situation.

The platform is based on the self-instructional pedagogical model, which aims to transfer predefined knowledge to the sales representative. The materials should be essentially informative, assuming the role of mediating the learning process.

Active Learning content:

i) didactic, interactive and multimedia content, built under pedagogical guidance through participatory methodology, case studies and simulations;

ii) knowledge acquisition testing games, offering more than one hit chance for the user and regressive scoring according to hit / miss;

iii) final assessment, with an overview of the most relevant information.